Fitia
AI-Powered Calorie Counter and Personalized Meal Planner App
by Fitia, Inc. · San Francisco, CA, USA · Founded 2019
What is Fitia?
Fitia is an AI-powered nutrition app designed for weight loss and muscle gain. Trusted by over 10 million users worldwide, it combines a calorie counter, personalized meal planner, and 24/7 AI nutrition coach in one platform.
The app features the world's largest nutritionist-verified food database with 1M+ foods and 50K+ recipes. Users can log meals via photo, voice, or text, and receive science-backed calorie and macronutrient calculations built on 150+ scientific studies.
Fitia also includes intermittent fasting tracking, automatic grocery lists, body composition monitoring, and a family plan supporting up to six members.
Fitia — AI-Powered Calorie Counter and Personalized Meal Planner App Whether you're evaluating Fitia for your team or comparing it to alternatives in the AI Assistants category, this in-depth review covers everything: features, pricing, real user reviews, pros and cons, integrations, and direct comparisons against competitors.
Fitia Demo Video
Key Features 8
Who Is Fitia For
Pros & Cons
- Fully Verified Food Database
- Multi-Modal Meal Logging
- Science-Backed Algorithm (150+ Studies)
- Family Plan Available
- No Desktop Web App
- Premium Required for AI Features
- Limited Third-Party Integrations
Frequently Asked Questions
5 questionsFitia's AI Coach analyzes your daily food intake, progress, and goals to provide personalized recommendations. It explains how each meal fits your calorie budget, suggests habit improvements, and offers science-based tips for fat loss or muscle gain around the clock.
Every food entry in Fitia's database is validated by an internal algorithm and then reviewed by a nutrition professional. This dual-verification process ensures accuracy for calorie and macronutrient data, unlike crowd-sourced databases found in competing apps.
Yes. Fitia supports multiple diet modes including smart diet, high protein, low carb, keto, and low fat. The algorithm generates weekly meal plans tailored to each diet type based on your caloric needs, preferences, and available ingredients.
The family plan allows up to six users to share the same meal plan with servings automatically adjusted for each person's individual calorie and macro requirements. This keeps the household eating the same meals while each member stays on track with their own goals.
Yes. Fitia tracks over 20 micronutrients from your dashboard including fiber, sugar, saturated fat, vitamins, and minerals. The advanced nutrient tracking feature gives a complete picture of nutritional intake beyond standard calorie and macro counting.
Who is Fitia for?
Fitia is most useful for Fitness Enthusiasts Tracking Macros, Weight Loss Seekers Needing Meal Plans, Bodybuilders Managing Caloric Surplus and Busy Professionals Wanting Automated Nutrition.
Fitia pricing
Fitia uses a freemium model: a usable free tier with optional paid upgrades. Headline pricing: From $19.99/mo. For the current tier breakdown and any limits, see the pricing section above or check the vendor's pricing page directly — limits and prices change.
What's New
Fresh plan tab navigation, custom notes with tags, built-in steps tracking with daily goals, repeat exercise scheduling, deeper Health Sync integration, and 20+ micronutrient tracking from the dashboard.
Introduced 24/7 AI nutrition coach with food insights, personalized dietary guidance, and progress-based calorie adjustments.
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Fitia Pricing
From $19.99/mo
- Basic calorie and macro tracking
- Barcode scanning
- Text-based food logging
- Limited verified food database access
- Photo, voice, and AI food logging
- Automatic personalized meal plans
- Fitia AI Coach available 24/7
- Full verified food database with restaurant menus
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